The Gym Group

Elementa Consulting was involved in the start-up of the now very successful budget gym chain, The Gym. The Gym Group aims to provide suitable quality training environments at an economical membership rate. They use different spaces in high population areas that are unused and fit them out to provide a broad range of personnel gym equipment. Using new offices, warehouses, etc., presented challenges, including integrating and amending systems into these spaces, which were previously used for different purposes.

Elementa Consulting developed the scope and specification for the first stage roll-out and delivered these to the client. The focus for these areas was to be spacious, with lots of good quality equipment to cope with the peak uses, bright light environments, good quality hot showers, and well-ventilated and cooled spaces.

With this in mind, focusing on energy-efficient design while maximizing the user experience was a priority, including high-quality, efficient lighting design. Attention was given to creating high-performance showers while reducing unnecessary water usage by focusing on shower head selection and flow regulation whilst not resulting in a low-quality shower experience.

The Gym Group is now one of the most successful fitness chains in the UK based on our initial roll-out.